To drive adoption, digital health application design requires consideration of two distinct user groups: patients and the physicians who serve them.
Physicians need to know why a specific solution is the correct tool to unlock improved patient outcomes, and patients must understand its function so they’ll commit to using it.
Today, I’ll explain how designing for both the patient and physician can help boost adoption rates, contribute to better health outcomes, and cut global healthcare costs by up to $3 trillion by 2030, according to a McKinsey Global Institute estimate.
