We're proud to share that Jason Hehman, TXI's Industrials Vertical Lead, was recently featured in Supply & Demand Chain Executive with a contributed article titled "How the next wave of digital twins extends beyond the factory floor."
In the piece, Jason explores why so many digital twins underdeliver, and what it actually takes to build ones that drive decisions rather than just generate data. The answer isn't more technology. It's sequencing the right data, in the right order, starting with a specific business problem.
The article walks through a practical framework for layering internal, partner, and external data, and makes the case for building iteratively rather than trying to solve everything at once. Early wins matter because confidence is what drives adoption.
See below to read the full article in Supply & Demand Chain Executive and explore Jason's perspective on building digital twins that move beyond the factory floor and into real business performance.